Wednesday, October 08, 2003

Gallup Poll Spin Machine: Liberal Media Poll

In my youth, I associated The Gallup Organization with an unbaised read on what Mom and Pop America were thinking. Since the 2000 Election, in which Gallup presented an election day poll in which >60% of respondents said they would vote for Bush, I've come to see Gallup as frequently presenting numbers skewed in a conservative direction (On that day, Gore won the popular vote by ~500,000 votes). Today's poll results are even more depressing. This poll, titled Are the News Media Too Liberal?: Forty-five percent of Americans say yes, could just as easily have been titled A Majority of Americans Believe Media is Either Even-Handed or Too Conservative.

In this Fox News/James Carville world, I feel that the financial rewards of reaching a partisan audience are forcing journalists & pollsters to choose a side. Impartiality is an impossible ideal, but the quest for impartiality now seems a worthy cause all but abandoned and forgotten.

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